Memo to Yale School of Nursing

Question: Write a five-page memo that adapts the case statement you have selected by creating a fundraising strategic framework. A successful memo will: Identify the NPO and case statement. Outline the main types of giving. For each giving method, clarify vital issues like donor identification, motivations,and recognition. Recommend what percentage of the development offices efforts should bedevoted to each type of giving, and over what time period Link the specifics of the case and NPO to the specifics of FD: the strategymemo should not be a flexible template that any organization could use; rather,your memo should be precisely adapted for and focused on your chosen nonprofit. Answer: Memo to Yale School of Nursing To : Top Management From : Fundraising Consultant Date : 22/06/2016 Subject : How to Raise Funds Skeletal Strategic Plan Yale Sale of Nursing was the first school established in the year 1923 with the objective of educating the advance practicing nurses to cater their services in order to help the public at large. With this vision in consideration, the Yale school of nursing has been growing since then with new ideas, innovative techniques and the major discoveries. Its mission is to provide better health care for all across the globe. Not only the students are being educated but also faculties of the school are providing major contribution by actively engaging in the researches relating to the profession. The common objective is to provide health care at the best locally, nationally and internationally. To achieve this objective the school requires funding in any way as the donor likes. There are many ways in which contributions can be made to the school at Yale. It consists of Alumni Annual Giving, Reunion giving, Corporate, Foundation, Planned giving and Capital giving. These contributions may be received from the Alumni of the School, Friends, relatives, companies, trusts and foundations. These are examined below in detail: Alumni Annual Giving: Method of annual giving plays vital role in the success of the school as it covers the budget of the university in educating the students as its very expensive to pursue and complete the study at Yale. It has helped the school in maintaining standards and by bringing the talented students irrespective of the cost of study. The donors in this method are duly recognized by School through Annie W. Goodrich Society which is a society created to make annual gifts to school and recognizes the donors according to slab defined as Leadership gifts. Like if donor donates annual amount of $10,000 and above towards the deans scholars then the same will be highly recognized by the school. Reunion Giving: In this method, donations are made by reunion participants when they all meet. Participants include classmates of various sessions and alumni. This method of giving provides the significant portion of the donation which gives the financial support to the school to run and also makes available endowment fund. The fund comes from many ways : Alumni Gift - All alumni are inspired to make contribution towards the unrestricted fund so that the school can utilize the same in any manner for running the day to day operations. Nathan Hale Scholarships - Alumni donors who give $10,000 or more in any financial year are required to specify the name of one year undergraduate or fellows. The amount will be utilized for helping the student or fellow in completing his or her study or research without the financial pressure. Century Fund It is received when the reunion is made on the quarter century or half century of the completion of their classes. The amount is directly credited to reunion fund. Corporate : The funding from corporations help the school to provide the financial aid for students, making the students to complete their internships in the particular company, to complete their research in collaboration with the professional of the company and helping the student by providing the best technology available from the company. Foundation: Foundations are the trust built by the school which supports various programs, activities relating to research, various projects of the school and the needs of the fellowship. Both the Corporate and Foundation method of giving fulfills the aim of the school in providing the best education to the students and making the fellows to complete their projects in the best manner. It provides the fund as restricted to the fulfillment of the particular objective such as faculty research programs. For instance, if the company wants to finance ongoing research of the student then the fund so receive shall be utilized in the same. Planned Giving: In this method of giving, the assets of the donor are given to the School for work and the income derived thereon is mutually shared by the donor and the school. The same way has been adopted by Julia, wife of deceased great Navy Chaplain Bradford E. Ableson. Bradford has take care of the community of pastoral ministry and has been impressed by the services and the way of teaching and doing of Yale School. He wants to donate the amount to Yale School. Therefore, In this method, Julia has invested the entire amount received on the death of her husband in the uni- trust in which trustee is Yale. Yale invest the said amount in the securities and with the mutual understanding, Julia received the amount of the annual income on the revalued investment every year and has also received higher tax exemption. On the end of the term the amount so invested has been given to Yale with the specification that the same shall be utilized in providing financial aid to the students who promise to provide the better health care. Capital Giving : These funds are received towards the renovation of the building or development of new building, facilities, laboratories, machines, etc. Donors can specify the purpose of fund which includes facilities, funding as scholarships and fellowships, development of hostel for the students, funding fir faculties serving in the school. These capital giving consists of the following: Endowment Gifts These gifts are invested by the school and the income there from is spent on the purpose defined by the donor. The funds so gifted are held on perpetual basis which has created an excellent image of Yale school across the globe. It provides support as scholarships and funds to teachers. Restricted Current Use In this the donors fund is utilized as per the specifications like renovation of the laboratories or replacement of existing machines with the new one, etc. But the term gets over the completion of the same. We assumed that the development office of Yale school of nursing is very dynamic and positive with the team of professionals who are engaged in the separate functions like finance, operations, budgeting, funding, investing, etc. For each type of giving whether it is annual, reunion planned, capital, corporate, foundation the efforts will be equally given with full competency and more emphasis will be laid on the development of school across the globe. The development office will devote time in accordance with the giving method chosen by the donors like for annual and reunion giving the efforts will be given on year on year basis, for planned and corporate giving the efforts shall be devoted on long term basis. Nurses, teachers and students have always dedicated their efforts to provide better health care to humans located in different geographical locations. They have helped the humans surviving in the China from HIV/AIDS and in Thailand from diabetes. In order to make this initiative made by the students, nurses and faculties, successful and provide them with more and more opportunities the new designation has been created in the school namely Associate Dean for Global Affairs. He or she is creating the platforms for the students and faculties to work abroad. With this step, the image of the school has been grown globally. The funds are required to equip the newly post so created with enough funds so that he can bring more optimistic and positive situation for students and faculties. The funds may be obtained from the members of alumni through the method of annual giving, from the companies through the method of corporate arrangement, from the foundations, from the voluntary members throu gh endowment method, from the friends, family or relatives through the restricted use fund or planned giving method. Best Regards, Consultant